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A sophisticated and relaxed atmosphere. The “sound” of the numbers is distant and subdued. An executive takes a moment to sip a coffee while chatting to someone. It’s like an inner monologue, a flow of consciousness that, between sips, describes complex concepts, developing innovation, challenges to tackle and the spirit that drives top management, with unembellished clarity.

The “Coffee Break” video series is part of the wider approach developed by Parallelozero for Generali in an organic vision of branded content that helps companies to promote their business and their vision, through both digital and off-line communication.