Leonardo Helicopters: flying over America
Two of the world’s most modern helicopters, two countries, three different uses. For all of them, an emotional and adrenaline-pumping storytelling on which to structure a series of multichannel campaigns for Leonardo, a leading aerospace, defense and security company and the manufacturer of the AW139 and AW119Kx aircraft.
From the United States to Brazil, a crew of photographers and videomakers specializing in air-to-air filming documented the versatility of the Italian helicopters, producing all the necessary visual content for the campaign.
The AW139 is filmed in the VIP version in the livery of HeliFlite, the leading private helicopter rental service in New York City, and in passenger transport activity on offshore platforms off the Brazilian coast, a service operated by Omni Táxi Aéreo.
The AW119Kx, in its law enforcement configuration, flies in the skies over Rio De Janeiro and Manhattan, where it is used by the Brazilian police and the New York Police Department for the environmental protection service of the two cities.
An articulated, complex, and spectacular communication project in which we deployed all our know-how in the aviation sector to tell the story of the ease of use, maneuverability, and extreme operational flexibility of two of Leonardo’s flagship products.
An articulated, complex, and spectacular communication project in which we deployed all our know-how in the aviation sector to tell the story of the ease of use, maneuverability, and extreme operational flexibility of two of Leonardo’s flagship products.
An organic approach to communication
Our method is based on an integrated model that takes full advantage of new technologies and data analytics, enabling us to manage all phases of multi-channel and cross-media digital communication, meeting any storytelling needs for national and international brands, publishers, media companies and institutions.
